Power Your Company’s Growth With a Local SEO Agency’s Help

What do our local SEO company’s services include?

As your local SEO company, we aim to make your life as simple as possible, especially when it comes to local SEO. That’s why we’ve built our local SEO services to provide everything your business needs to get the most value from local search.

For example, our services provide you access to:

1. Local SEO experts
2. Web developers
3. Web designers
4. Professional copywriters

That means you don’t have to worry about writing or publishing SEO content. Our team can take care of those steps for you — if you want — so you can focus on the day-to-day tasks that need your attention the most.

In addition to an entire local SEO marketing team, your local SEO services also include:

1. Local keyword research
2. Quarterly local SEO content
3. Ongoing citation management on 50+ websites
4. Review management
5. Google Business Profile setup and optimization
6. Facebook business page setup and optimization
7. Monthly reporting

If you’re looking to manage your local SEO campaign in-house, but require help with citation management, our local search engine optimization company also offers client-managed local SEO services. With these services, you get access to LocalFX, which streamlines citation management to save you time.

What can a local SEO agency do for my business?

A local SEO agency can drive impressive results for your business.

Let’s talk about it more in depth by answering a few critical questions!

What is local SEO?

Local SEO allows you to target customers that are close by, increase your business visibility in search engines, gain more customers, and grow revenue to your business.

Local SEO is one of the best possible digital marketing strategies you can adopt if you’re a local business — that is, if your company strictly sells locally.

All in all, local online marketing is a strategy that combines many different techniques to make your company more visible to your target customers in search engines.

How is local SEO different from regular SEO?

The difference between local SEO and regular SEO, is that local SEO is focused on making your business stand out in your specific geographic area. SEO in general is focused on bringing enterprise, chain, or medium to large business more visibility in search engines.

Local SEO uses more specific targeting in order to make your business visible to target customers that are closest to you, whereas SEO is better fit for locations that have customers around the world.

For example, if you adopt a local SEO campaign, the goal is to earn top rankings in local search engine results when someone searches keywords or phrases related to your business.

It’s important to be at the top of those pages because the top options get the most attention. Matter of fact, the top position gets 33% of clicks while positions two and three only have a click-through rate of 11% to 17%.

All other positions have a click-through rate below 9%.

This information is enough to show that the top few positions is the place to be for the highest number of website visits, which correlate with number of conversions, higher ROI, etc.

In terms of what local SEO can do for your business, it’s simple — it can help you grow in more ways than one. You’ll grow in visibility, in ROI, in customers, and you’ll have a better chance at beating out your competition.

With all of those benefits, why wouldn’t you adopt a local SEO campaign?

So, what can a local SEO agency do for my business?

We already know what local SEO as a strategy can do for your business, but why do you need to hire a local SEO agency?

Local SEO, though simple at its roots, is a complex and detailed strategy that takes a lot of hard work and expertise. Not only does it take time to master, but it’s a full-time job in itself, which means you need to have time to consistently dedicate to your campaign.

Running a local business is no easy task — you have bills to pay, checks to write, training to accomplish, and inventory to count. You’re busy running your business, so it’ll be the most beneficial to allow a local SEO agency to handle your campaign.

If you choose to handle local SEO on your own here are a few things to expect.

1. You’ll have to dedicate time to learning the ins and outs of local SEO — not just the basics, but the intricacies of every sub-strategy (like content marketing, keyword research, and off-page SEO) in order to ensure that your campaign is successful.
2. If you plan on allowing someone else on your team to handle local SEO, you’ll have to pay for the resources to teach them the craft, and since local SEO is a full-time job, you’ll likely have to hire someone to take their place.
3. You’ll have to learn more in-depth techniques like HTML coding, and the intricacies of platforms like Google Business Profile and Google Analytics.

If the concept of DIY local SEO sounds overwhelming to you, you’re not alone — that’s where we come in.

A local SEO agency will take care of your campaign from top to bottom. They’re experts in their field, so you can rest assured that they know exactly what they’re doing.

They’ll work to boost your local business in search engine results pages by doing the following:

1. They’ll do keyword research to determine which keywords will be the most valuable to your specific company.
2. They’ll create content based on the keywords that mean the most to your company.
3. They’ll ensure that your website is responsive so that users can visit your site using all devices.
4. They’ll increase backlinks to your site to boost your website’s authority.
5. They’ll set up a Google Business Profile for your business.
6. They’ll analyze your site visits with a platform like Google Analytics.

With a package like that, why would you want to do local SEO on your own?

What to look for when choosing a local SEO agency

When it comes down to it, there are thousands of local SEO agencies across the country and across the world.

They all promise to bring results to your business, but do they? There are a few ways to tell, but we know one thing is for sure, hiring WebFX for your local SEO needs is one of the best decisions you’ll ever make for your business.

With so many local SEO agencies in the world, the process of choosing the right one for your business can be stressful. But it doesn’t have to be, and actually, there are a few ways to tell if a local SEO company is the real deal.

They rank in top search results

When you look for a local SEO company to meet your needs, one of the first, and best things they can do is to practice what they preach.

That means whatever they promise to accomplish for you, they should also accomplish for their own business. If they promise to help you reach the top of search results for your company, guess what? That’s where they should be located too.

After you’ve found a local SEO company that you think could be a good fit for your company, type them into Google. Do they show up highly in search results, or are they on the second page?

This can be very telling in terms of how effective their strategies are.

Always be sure to test this before signing on the dotted line.

They have tons of testimonials

Testimonials are one of the very best ways to tell how high-quality a local SEO firm is.

These small quotes or video clips come from previous customers and clients, and they can give you valuable insight into how an agency works with their customers, the results they drive, and whether or not they were a great digital marketing partner.

If the agency you’re considering doesn’t have any testimonials, it usually means one of two things — they haven’t been around long enough to accumulate customer testimonials, or they’re not good enough to acquire them.

Either way, a local SEO agency without testimonials is probably one that you want to steer clear of. The best local SEO agencies in the world have 100+ client testimonials.

They offer upfront pricing

Another way to know whether or not a local SEO firm is the real deal is to take into consideration their pricing model.

Do they share their pricing with you online, or do they leave you in the dark? Most of the time when a local SEO agency doesn’t share their pricing, it means that there are likely hidden fees associated with their services, or they don’t want to be truthful about their prices online.

The best local SEO agencies will be transparent with their pricing so that you can tell right off the bat whether or not you have potential to work with them. Top local SEO agencies are looking to find their perfect-match clients as much as you’re looking for your perfect-match agency.

They want to give you as much information up front so that nobody wastes their time, including themselves. They want you to know whether or not you can afford their services from the minute you start doing your research.

Why choose WebFX as your local SEO company?

WebFX is a full-service digital marketing agency, which means we do a lot more than just local SEO. We offer the full package in terms of digital marketing, so if you’re looking to create a multi-strategy campaign, we can help.

When you’re going down through your list of red flags, you can rest assured that WebFX practices what we preach in all situations.

When it comes to testimonials, we have 1,100+, and we’ve been able to generate over 24 million qualified leads for our clients.

Between our 500+ digital marketing masters on staff, we have combined over 3,212,407 hours of expertise under our belts, and we’ve launched over 1600+ websites.

In addition to the numerical proof, our local SEO company knows that every business is different, so we don’t believe in cookie-cutter campaigns. We’ll work with you to determine exactly what your business needs and create a strategy that will help you meet your business goals.