9 Tips for Improving Your Email Marketing ROI

Email is one of the most affordable and effective digital marketing strategies, and it can help you stay in contact with potential customers and earn more revenue for your business.

In fact, for every $1 you spend on email marketing, you have the potential to earn $44. That’s an ROI of 4400%!

If your email marketing ROI is less than impressive, there are a few strategies you can use to make your campaigns more effective. In this post, we’ll take a look at the top benefits of email marketing and nine tips for improving the ROI of your email campaigns.

Let’s get started!

Why Your Company’s Online Reputation Is Important [Infographic]

Reputation is everything.

Whether you’re a small business or a global enterprise, your reputation plays a major role in your company’s success.

This is especially true as consumers become more tech-savvy than ever before.

As a result, your company’s online reputation is crucial to its long-term success — especially online.

But just how important is reputation management to your business?

SEO FAQ: How Do I Choose the Right Keywords?

Have you started an SEO strategy? Are you looking to start one soon?

At WebpageFX, we know it’s a challenge to get your website off the ground — especially if you’re just starting.

One of the most important parts of SEO is choosing the right keywords so that your content attracts the ideal audience. Just watch the video below to learn how you can start your SEO strategy on the right foot!




 

Emily Carter discusses how you can choose the best keywords for an SEO campaign for your business.

4 Remarketing Best Practices

Remarketing – sometimes called retargeting – is one of the most powerful digital marketing techniques available today. A proper remarketing campaign can net you incredible ROI and boost your brand visibility – but a poorly implemented one will do nothing but burn money and annoy potential customers.

Keep reading to take a look at how remarketing works and what you can do to make sure your remarketing campaign is designed to produce the best possible results.

How to Create a Referral Program

Any successful business owner understands the importance of maintaining a steady stream of new customers. This makes referrals extremely valuable – in fact, studies show that referral customers come at lower costs and have a 16% higher life-time value than non-referral customers.

Customer referrals drive profits at low prices, and referral customers also have a higher retention rate and brand loyalty.

So how can you encourage your current customers to recommend your company to other members of your target audience?

In this post, we’ll take a look at a few effective referral campaigns, as well as some tips you can use to create your own referral program today!