Spending on internet advertising by business-to-business advertisers jumped 17% last year to $1.4 billion dollars.
- B2B advertising spending grew to $14.39 billion last year, up 1.4%
- The largest B2B advertisers are AT&T, Verizon, Sprint/Nextel, IBM and HP make up the top 5
- The #1 internet advertiser was Monster Worldwide, who spent $101.6 million
Data from BtoB Magazine