How to Find Long Tail Keywords

With so many big players and international brand names in the SEO game, it can be hard to stay competitive in the SERPs.

Long tail keywords are the perfect solution to this issue. They’ve always been important, but optimizing specifically for long tail searches is now absolutely necessary for the vast majority of businesses.

As a marketing manager, it’s important to fully understand what long tail searches are, and to be able to identify new opportunities for these types of keywords.

Focusing on long tail keywords is one of the best ways to bring qualified traffic to your site, and staying ahead of the curve can only give you a leg up on your competitors.

How to Recover from a Google Penalty

A penalty from Google can be extremely detrimental to your website.

Unfortunately, it can be hard to tell if you’ve been penalized, and harder still to handle the penalty and make a full recovery.

Let’s take a look at the different types of penalties that Google hands out, how to tell when your site is suffering from a penalty, and exactly what you can do to get back on Google’s good side.