Portfolio

Connecting
organic lawn &
garden enthusiasts

Throughout parts of 2013 and all of 2014, WebpageFX has provided Safer® Brand with a custom, enhanced social media management plan. Read about what we did below.

Read On

Our Objectives For Safer® Brand

The objectives of this custom social media plan are to raise awareness and drive traffic and increase conversions via social media channels. Our goals are to capture the attention of the Safer® Brand target audience through increased social engagement and interactivity with the Safer® Brand target market and, ultimately, to directly and indirectly increase sales.

Services

  • Social Media
  • Design
  • Development

Pinterest

Below are the strategies and tactics used to help promote Safer® Brand on Pinterest.

  • Pinterest account creation and board set-up
  • Ongoing daily monitoring and management
  • Ongoing weekly scheduling of pins (4-6 pins/week)
  • Bi-monthly Pinterest contests; includes idea creation, design, contest blog post and report
  • Monthly Pinterest analysis, report and executive summary

Google+

  • Cross-posting with Facebook posts
  • 137 followers
  • 13,174 views
  • During our time managing Safer:
    • 6 visits to SaferBrand.com from Google+ referral traffic

YouTube

  • Weekly monitoring and replying to comments
  • 195 subscribers
  • 140,288 views
  • During our time managing Safer:
    • 231 referral visits to SaferBrand.com from YouTube referral traffic
    • 4 sales from YouTube referral traffic for a total of $258.46

Grow Our Way Multi-Channel Social Contest

In 2014, we created a landing page to incorporate four differnt social contests; a Facebook contest, a Twitter contest, a Pinterest contest, and an Instagram contest. The goals for this landing page were to help launch the new community, promote commitment to organic gardening, and increase traffic and brand awareness. Below were the results:

See the Landing Page

Contest Results

Entries from Facebook
229
Entries from Landing Page
555
Entries from Twitter
128
Entries from Twitter
15
eNewsletter Signups
466
Facebook Ad Clicks
3,122
Facebook Ad Likes
1,087
Facebook Ad Comments
17%
Facebook Ad Shares
120
Social Media Traffic
420%

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Trusted By

WebpageFX has been a pleasure to work with from the start. Our online sales saw a jump of over 150%.
Cliffside Industries

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