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Google Penalty Can Destroy Your Site's Performance

Google Penalty Means Trouble

A Google penalty means your site is no longer listed on search results or your rank drops significantly. When your site gets a Google penalty, your target audience can't find you. When you are invisible to your target audience, your traffic, and ultimately revenue, drops.

It can happen to any website. A Google penalty can be the result of well intended and honest efforts to improve your site's ranking. Once you receive a Google penalty, it isn't easy getting your good ranking back.

WebpageFX can help you recover from a Google penalty. We have a dedicated team that will review your site and make the changes necessary to put you on the top of search engine results, erasing your Google penalty.

Haven't received a Google penalty but want to be safe? Our expert internet marketers stay abreast of Google's constantly changing algorithms so your site is always in good standing and not in danger of a Google penalty.

Why Do Sites Get a Google Penalty?

Google's job is to provide the most relevant search results. From Google's point of view, any website that tries to be listed for non-relevant terms is harming the Google product. Google wouldn't be Google if it returned unhelpful results.

A Google penalty is the result of a highly evolved, constantly changing algorithm Google utilizes to crawl and inspect websites. While there are some specific actions Google defines as being "Google Penalty Worthy," there are others not publicly advertised. This is to protect Google from websites trying to outsmart the indexing robots.

Google Penalty Triggers

To ensure your site doesn't receive a Google penalty, make sure your site does not have:

• hidden links or text
• cloaking (displaying a different version of a webpage to the search engine robots)
• deceptive redirects (when a visitor is automatically taken to another page without clicking anything)
• pages loaded with irrelevant keywords
• duplicate content

The list of Google penalty triggers is extensive, but can be generalized as any action a website takes to fool a search engine.

Unpublished Google Penalty Triggers

Just as there are obvious Google penalty triggers, such as listing your keywords repeatedly, there are other Google penalty triggers that aren't as obvious. Seemingly well intended and honest actions can also result in a Google penalty.

WebpageFX has internet marketing professionals dedicated to staying abreast of the Google penalty trends so you don't fall victim to an unintended Google penalty. They research what other websites do to receive a Google penalty and how the Google robots are being updated, so your site stays on the good side of Google.

Google Penalty May Not Be the Answer

Just because your site loses ranking in search engine results does not automatically mean you've received a Google penalty. Your competition is growing each day and the way Google ranks websites is constantly changing. When you think you may have a Google penalty, in actuality, you may need improved search engine optimization methods.

WebpageFX will audit your site to see if you indeed have a Google penalty. If you do, we'll take immediate steps to get your site back in the good graces of the Google robots. If you do not have a Google penalty, we can review your site for all the steps that can be taken to improve your site's ranking.

With a combined 35 years experience in internet marketing, and the brightest internet marketers in the field, we can ensure your site dominates search engine results and that you're getting the highest volume of the most qualified traffic…all while keeping you safe from a Google penalty.

A Google penalty can mean lost revenue for you. WebpageFX can get you back at the top of search engine results…quickly. Learn more by calling 717-609-1553 or contact us online.