Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions
Industry specialists
Proven results
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management
ROI tracking
Diverse skillsets
“I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”
Flavia A, Review from Clutch.co
Rated 4.8/5 stars on G2
Rated 4.9/5 stars on Clutch
HIGHER NPS® SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions
Real business results
Consistent communication
D2C Social Advertising Services from WebFX
Today, more than 5 billion people actively use social media, making social platforms prime territory for reaching a large direct to consumer (D2C) audience. If you sell B2C products, social ads expand your online reach, engage consumers, and help you sell — directly contributing to bottom-line results. Read on to learn how Meta Business Partner agency, WebFX, can drive results with our direct to consumer social media advertising services!
Get the D2C social advertising services you need with WebFX
At WebFX, we offer dedicated direct to consumer social media advertising services. Whether you’re looking to use Facebook, Instagram, Twitter, or another network, our consultants can help you build or revise your strategy for success.
- Dedicated account manager
- Initial audit & strategy
- Ongoing management & reporting
- Access to advanced ad targeting options
- Streamlined integration
- And more!
Dedicated account manager
Dedicated account manager
When you make WebFX your D2C social media partner, you’ll have a dedicated social media account manager. Your account manager will work alongside you to create a strategy custom for your business and provide recommendations and consulting on an ongoing basis.
Initial audit & strategy
Initial audit & strategy
All of our D2C social advertising strategies start with a comprehensive audit. Our team will review your social ad account and develop social ad creatives tailored to your target customers.
Ongoing management & reporting
Ongoing management & reporting
Ongoing management and optimization are included in all of our D2C advertising strategies. Our social strategy will also include in-depth monthly reporting focused on helping your brand increase exposure, engagement, leads, and sales with top social channels.
Access to advanced ad targeting options
Access to advanced ad targeting options
Especially helpful for D2C companies, you’ll get access to advanced ad targeting options including:
- Custom audiences using social pixels or customer lists
- Keyword, interest, user intent targeting
- School, profession, workplace targeting
- Company size, industry, job title, etc. targeting
- Device targeting
- Demographic targeting
Streamlined integration
Streamlined integration
D2C e-commerce brands will enjoy streamlined integration with platforms like:
- BigCommerce
- 3dcart
- CDK Global
- Ecwid
- Magento
- OpenCart
- PrestaShop
- Shopify
- Storeden
- WooCommerce
And more!
And more!
Data-Driven Social Media Strategies
MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
In addition to built-in advanced tracking capabilities, MarketingCloudFX is enabled with a suite of tools that can be leveraged for social media content, campaigns, and targeting.
20%
20+
100%
20%
20+
100%
Looking for plans and pricing?Get a preview of our D2C social advertising services
Your business is custom, and so are our social media services. Learn how our team builds a custom plan for your organization, along with our starting consulting rates. Request a proposal to receive your personalized pricing.
CUSTOM SOCIAL MEDIA ADVERTISING PLANS
Starting at
15% of ad spend / month
How we determine pricing
Discuss your business goals
We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a social media advertising plan that works towards your goals.
Analyze your market
We’ll do a deep dive into your competition — both as a business and within search, specifically — to determine the best action plan.
Review your strategic objectives
What key objectives are on your roadmap? Double down on content production? Launch a new product line? We’ll create a plan that aligns perfectly.
INCLUDED IN ALL PLANS:
- Access top social ad networks, like Facebook, Instagram, and TikTok
- Data-backed optimization ideas
- Engaging ad copy written by industry experts
- Expertise of a 500+ digital strategy team
- Full-funnel ROI tracking
Your search for D2C social advertising services ends here
Here’s why businesses choose to partner with WebFX:
Experience
With 25+ years of experience, we’ve worked with D2C brands to drive impressive results with social media advertising. We’ve developed and managed social ad campaigns for hundreds of D2C businesses, just like yours. And we know what it takes to help you achieve your goals on social media.
Variety of ad options
All of our plans are flexible based on your business and overall goals. Our team can manage numerous format options for your direct to consumer social media ads, including text ads, image ads, video ads, remarketing ads, and more!
Goal-oriented campaigns
We’ll tailor our strategies to drive results for your business. Depending on your D2C business goals, we can tailor our ad objectives to generate leads and sales, highlight special offers and promotions, encourage post engagement, invite event responses, and more!
Wide range of industries
D2C social media ads are a great fit for multiple types of businesses. We have experience working with a variety of industries including e-commerce stores, consumer products, consumer goods, food and nutrition companies, and specialty B2C companies.
Pricing custom to you.
Starting at 15% of ad spend
per month.
Solving key challenges for businesses
When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results.
“My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. WebFX is directly responsible for our growth and the fact that we have more than doubled our revenue in six months.”
Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business.
“Web traffic is up well over 100% and our marketing qualified leads are more than double what they were before our WebFX engagement.”
Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles!
“Rather than pushing us to make changes on our website that would make it more similar to so many other websites, WebFX offers suggestions for simple tweaks we can make to get the results we want, while still allowing our personalities to shine through.”
Unlock a 25% greater marketing ROI with WebFX’s award-winning social media team
- Dedicated account manager, interfacing with a team of 500+ digital marketing experts
- MarketingCloudFX access for optimizing, measuring, and reporting ROI
- In-depth analysis of your business goals, industry, and competitors
- In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
- One or two team members trying to keep up with fast-paced marketing advancements
- Analytics suite for measuring and improving campaign performance
- S.M.A.R.T. goals, but limited resources needed to execute
- Reporting roadblocks leading to project delays and wasted spend
Typical Marketing Agency
- Dedicated account manager responsible for strategy, but will need your help implementing solutions
- Third-party tracking and analysis with subscription costs passed to you
- Cookie-cutter checklists and solutions for optimizing your campaigns
- Regular, but unreliable support when issues arise with your account
Benefits of direct to consumer social media advertising
D2C social advertising offers numerous benefits for businesses selling directly to consumers.
- Create custom ads
- Use advanced targeting
- Save on ad spend
- Use targeted customer lists
- Amplify brand awareness
Create custom ads
Create custom ads
With D2C social ads, you can create custom ads to market directly to consumers for your e-commerce store.
Use advanced targeting
Use advanced targeting
Advanced targeting with D2C ads helps you reach a hyper-specific audience of ready-to-buy shoppers
Save on ad spend
Save on ad spend
Avoid wasting social ad spend and impressions with broad targeting with direct to consumer advertising.
Use targeted customer lists
Use targeted customer lists
As a part of your direct to consumer advertising strategy, you can market directly to your email list, past customers, and friends of past customers.
Amplify brand awareness
Amplify brand awareness
D2C social ads help you amplify brand awareness as social media users share your ads.
FAQs about direct to consumer social advertising services
Looking to learn more about D2C social advertising services? Browse our FAQ:
How does direct-to-consumer social media advertising work?
Paid social media ads are a great way to help your D2C business increase exposure on social platforms. Social algorithms have made it harder to reach and engage consumers organically in their news feeds. But with paid advertisements — like the examples above — you can instantly increase awareness of your brand and products.
What are some D2C social media ad examples?
Chances are, you have probably seen paid advertisements on sites like Facebook, Twitter, Instagram, LinkedIn, and more.
Take a look at this Facebook ad from popular eyewear brand and D2C company, Warby Parker.
And here’s a D2C social media ad example from the same company on Instagram.
D2C social ads come in many shapes and sizes — and they’re designed to help you achieve your unique business goals.
Launch your custom D2C social ads today!
Ready to get started with direct to consumer social media advertising?
WebFX can help! We have 25 years of experience creating result-driving social ad campaigns for hundreds of satisfied clients. We’re also a Meta Business Partner. You can rest assured we know what it takes to get your business the ROI you deserve.
Contact our social media experts online today, or give us a call at 888-601-5359. We’re excited to help grow your D2C business with social media advertising services!
4.9 / 5 with 371 ratings
+1,100
For verified ratings of our marketing services, please read our:
WebFX Agency Rating:
WebFX D2C Social Media Advertising Services
| Features | Pro | Enterprise |
|---|---|---|
| Included Networks | ||
| Number of additional networks included | Pick up to 2 in addition to AdTechFX programmatic campaigns | Pick up to 3 in addition to AdTechFX programmatic campaigns |
| Facebook Advertising Campaigns | ||
| Instagram Advertising Campaigns | ||
| LinkedIn Advertising Campaigns | ||
| Twitter Advertising Campaigns | ||
| TikTok Advertising Campaigns | Available with Ongoing FuelFX Assets | Available with Ongoing FuelFX Assets |
| Pinterest Advertising Campaigns | Available with Ongoing FuelFX Assets | |
| AdTechFX Programmtic Channel | Access Included | Access Included |
| Management Deliverables | ||
| Dedicated Social Media advertising account manager | ||
| 500+ SMEs behind campaign driving results | ||
| Initial campaign strategy development | ||
| Number of advertising campaigns | Up to 8 | Up to 10 |
| Audience analysis | ||
| Ad campaign copywriting | ||
| Ad copy and design performance testing | ||
| Ongoing campaign testing and optimization | ||
| Dynamic ad format testing | ||
| Consultations per month | Up to 2 | Up to 4 |
| International campaign management (networks dependent on international policy – addtl. fees may apply) | Upon request | |
| All social assets managed through client-owned accounts | ||
| Monitoring clicks, conversions and fraud activity | ||
| Monitoring of social ad comments | Add $300/month | Add $600/month |
| Social Platform Targeting Capabilities (Specifics Vary By Platform) | ||
| – Interests | ||
| – Demographics | ||
| – Professional Characteristics | ||
| – Custom Audiences | ||
| – Lookalike Audiences | ||
| AdTechFX Programmatic Targeting Capabilities | ||
| – 3rd Party Audience Targeting | ||
| – Account-Based Retargeting | ||
| – CRM Pipeline Retargeting | ||
| Social Platform Creative Deliverables | ||
| Social Ad Creatives – Copywriting & Design | Up to 2 sets | Up to 4 sets |
| AdTechFX Programmatic Creative Deliverables | ||
| Display Ad Creatives (One Time) | One Time: Up to 2 sets of rapid display creatives – 16 ads total (8 per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) |
| Connected TV Commercial Ads (One Time) | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
| Ongoing AdTechFX Programmatic Advertising Creative | Add 1 FuelFX Asset | Add 1 FuelFX Asset |
| Audio Commercial | Coming Soon | Coming Soon |
| FunnelsFX Landing Pages | ||
| Setup of 1 FunnelsFX Landing Page template (One Time) | ||
| Performance Reporting | ||
| Monthly performance & analysis reporting | ||
| Website conversion analysis reporting | ||
| IntegrationsFX: Conversion Based Smart Bidding | Included with MarketingCloudFX License | Included with MarketingCloudFX License |
| IntegrationsFX: Automated Lookalike + Custom Audiences | Included with MarketingCloudFX License | Included with MarketingCloudFX License |
| Initial Campaign Investment (Month 1) | $1,975 | $4,250 |
| Ongoing Monthly Campaign Investment (Months 2+) | $975 or 15% of ad spend, whichever is greater | $4,500 or 12% of ad spend, whichever is greater |
| Required Ad Spend Range | $1,000 – $30,000 | $30,000+ |
Check out the table below to learn more about D2C ecommerce and social media integration options from WebFX!
| Platforms | Integrations – Pixel | Integrations – Catalogs |
|---|---|---|
| BigCommerce | Yes | No |
| 3dcart | Yes | Yes |
| CDK Global | No | Yes |
| Ecwid | Yes | No |
| Magento | Yes | Yes |
| OpenCart | Yes | Yes |
| PrestaShop | Yes | No |
| Shopify | Yes | No – but Flexify app – $29/month |
| Storeden | Yes | Yes |
| WooCommerce | Yes | Yes |
Need more information? Call Us: 888-601-5359 | GET STARTED | GET STARTED |