Infographics: A Rising Internet Marketing Trend
The way users find and consume information is constantly evolving and target audiences prefer to consume it in different and innovative ways. Infographics are one key way companies have responded to consumer demand for distinctiveness. Data visualization is becoming more and more popular, and is only projected to increase in popularity. Infographics aren't just for displaying key statistics anymore; they are a means of positioning your company as an industry leader, setting you apart from the competition.
Uses for Information Graphics
There are many different uses for an informational graphic. Some of the most common are: social media, to illustrate a specific service or timeline on a particular page of your website or provide valuable data for your customers on a microsite. No matter what type of custom infographic design you're looking for, WebpageFX has the skill and know-how to create it for you!
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Why is Data Visualization More Powerful?
Considering approximately 65% of the population are visual learners, infographics speak to the majority of the population, and these people will thank you for providing them with an alternative means of reaching your key information and attaining industry insight, while having less to read.
Benefits of Informational Graphics to Your Company
No one knows your company and industry better than you. That's exactly what you're communicating to your customers through the creation of any informational image. People connect with visuals, which means when you provide them with a visual to connect with, they're ultimately making a connection with your brand name. In addition to facilitating emotional connections with your brand and positioning your company as an industry leader with a wealth of knowledge, by marketing your infographic and having it placed on other sites, your infographic helps boost the following:
- Traffic to your website (from social sites / referral sites that make use of your infographic)
- Brand awareness / recognition
- Backlink profile (which is powerful for SEO)
- Overall sales
- Customer loyalty
- ROI in the long run
Infographics Designers and Marketers: Promotion with Positive Results
So you employ the services of our professional and skilled design team to create a stellar and unrivaled infographic. But if no one ever sees it, is that really a cost effective strategy? The goals of an informational graphic are to help increase traffic, brand awareness and ultimately overall sales; are they not? Promotion facilitates these end goals. Without proper promotion, your infographic may never be seen by anyone. In order for content to go viral, it must be seen by influential individuals; that's where our Internet marketing team comes in.
Our award-winning info graphic designers and certified Internet marketers collaborate to provide you with a sound and cost-effective Internet marketing strategy. The design is just one piece of the pie. While a very important part, if no one ever sees your infographic, the resources spent on its creation will be lost. Our Internet marketing team is experienced in the promotion of various infographics in a wide range of industries. Call on the skills and expertise of our knowledgeable team to devise and implement an effectual strategy well worth the investment.
We perform in-depth research to gain invaluable insight and provide accurate and exclusive data before we ever begin the infographic design process. Working in this order ensures your infographic provides the information and statistics your key customers are not only searching for, but also most interested in learning more about. From there, our infographic design team produces a quality informational image sure to stand out among all the noise on the web.
Like what you see? Call 888.449.3239 or contact us online today to find out how our infographic design and promotion strategy can help support your overall Internet marketing strategy.