Content Marketing

Content Marketing Strategy

Content marketing strategies have been recognized as one of the most effective methods of lead generation on the web. These strategies combine the individual power of different internet marketing techniques into one cohesive plan that holds huge potential for online branding campaigns.

While other link building plans focus solely on text links, the value of content marketing comes from the myriad of departments involved and the creative techniques used to develop a content outreach strategy far beyond traditional link building.

What do Content Marketing Services Include?

Team members from every department of WebpageFX collaborate on our content marketing plans. A single content marketing team will include:

an authority blogger
a copywriting manager
a video producer
a graphic designer
a search engine optimizer
a content strategist
a website outreach specialist
a social media marketer

How is Web Content Marketing so Powerful?

Unlike traditional internet marketing plans that focus on one area of improving search engine rankings and traffic, online content marketing is a service that impacts your overall web presence. A website outreach specialist will work to secure high quality content signals for your website, which increases your site's overall power and rankings.

These content links are well worth the content marketing costs - search engines view them as one of the most powerful signals for a site's ranking and authority. Additionally, these back links establish an online brand through the original content being created. They can be in the form of custom infographics, branded blog posts or even motion graphics and eBooks!

Content Marketing Campaigns

Features	Basic Plan	Aggressive Plan	Market Leader
Content assets developed	3	7	14
Distribution of content on 3rd party websites	✔	✔	✔
Contextual links	✔	✔	✔
Keyword used in anchor text	At least 50%	At least 50%	At least 50%
Themed links	✔	✔	✔
Minimum link longevity or will be replaced (rarely happens)	1 year	1 year	1 year
Quarterly social signals	20	40	80
Quarterly social influencer signal	1	3	7
Dedicated link building/outreach expert	✔	✔	✔
Online project management schedule	✔	✔	✔
Keyword research	✔	✔	✔
Development or optimization of website blog	✔	✔	✔
# of blog posts per month	2	4	8
# of press releases	1 - every year	1 - every 6 mo	1 - every 3 mo
# of infographics	1 - every year	1 - every 6 mo	1 - every 3 mo
Infographic research	✔	✔	✔
Infographic design	✔	✔	✔
Infographic promotion	✔	✔	✔
Infographic website outreach	✔	✔	✔
Infographic social outreach	✔	✔	✔
Infographic viral promotion	✔	✔	✔
Estimated backlinks per infographic	15+	15+	15+
Creating of motion graphic (based on inforgraphic research)	✔	✔	✔
Motion graphic design	✔	✔	✔
Motion graphic promotion	✔	✔	✔
Motion graphic website outreach	✔	✔	✔
Motion graphic social outreach	✔	✔	✔
Motion graphic viral promotion	✔	✔	✔
Estimated backlinks per motion graphic	6+	6+	6+
Ongoing monthly traffic & goal reporting	✔	✔	✔
Keyword rank checker access (Updates weekly)	✔	✔	✔
Social media monitoring interface access	✔	✔	✔
Competitor intelligence report		✔	✔
Creation & promotion of an eBook			✔
1 Hour Consultation with WebpageFX, Inc. CEO			✔
Monthly Link Reporting	✔	✔	✔
Duration	1 year	1 year	1 year
Monthly Content Marketing Investment:	$1,500	$3,000	$6,000
Need more information? Call Us: 717-609-1553

What's the Value of Content Marketing Service from WebpageFX?

Social media is growing in popularity and importance by the day. If you are not creating content that can go viral or be shared in the many social networks, then your website and brand will fall behind the curve. However, creating effective content that will inspire social media users to interact and repost your brand's message does not happen quickly.

With a combined 35+ years of internet marketing and research experience, the WebpageFX content marketing strategists are able to provide award-winning service to your brand. Through our competitive content marketing pricing, you'll find a dedicated team devoted to creating the exact type of content that online searchers want to share.

Outline of a Content Marketing Plan

Info & Motion Graphics

Through in-depth research of your brand, industry and key topics, the WebpageFX team of content strategists will gain valuable insight to provide accurate and exclusive data to our graphic design team. Then, our full staff of graphic designers translates this information into engaging info and motion graphics (link app store wars graphic) to not only promote your brand, but encourage high social activity. These designs are just one portion of the content marketing strategy.

Content Asset Links

Images are great for going viral and bringing in extra power from social shares, but written content is also an important aspect of content marketing services. With an extensive network of authority bloggers, WebpageFX's content management team can secure content links for your site from a number of different domains. Our copywriting manager ensures ideal usage of keywords and anchor text for all contextual links created within our content marketing strategies, guaranteeing significant power increases for your website.

Call 717-609-1553 or contact us online today for more information on our content marketing strategies.