Archive for the ‘Web Design’ Category

Extra! Extra! Our Blog Looks Like a Newspaper!

April 3rd, 2009 posted by Josh Lasdin 12:08PM | View Full Story

post-imageAs I mature as a designer I’m seeing more and more the great importance of doing some research before jumping into a design. A classic example of this is our very own blog (yes, the one you’re reading right now!).

The planning that went into creating this blog was probably a lot more than one would expect. Xander and I sat down one fateful sunny afternoon (we won’t discuss how cold it was outside) and discussed what we wanted to accomplish with the blog, who our target was, how we would reach them and still push the envelope for inspirational creativity.

We boiled it down to two options: we could focus on just utilizing our blog to gather links and boost internet presence, or we could create a design that would mix the blogging world with traditional newspapers. The latter built a better argument. A large number of our clients (consequently also our target market) aren’t you’re typical “Blog Readers”, so our angle would be to try and bridge the gap between something they were comfortable with: reading a morning paper over some hot java, and something we were comfortable with: pining over blog posts looking for the latest tips and tricks.

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Preparing for the future?

March 20th, 2009 posted by Luke Small 12:08PM | View Full Story

 

shocked-boyMicrosoft is at it again, trying to keep up with the times yet make everyone happy. Version 8 of Internet Explorer is set to launch while a lot of the population doesn’t yet know that different web browsers even exist.

In Microsoft’s newsletter published yesterday, they warn of compatibility issues between companies’ websites and their new-and-improved browser. For those that know the details of past IE versions, you know that in so many words they came out and made some pretty bold statements.

Let’s start with the alarming red warning text that really gets the interest going.
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How You Became A Master Online Copywriter in 5th Grade

February 27th, 2009 posted by Xander Becket 12:08PM | View Full Story

Xander Outlining in 5th Grade

Me outlining in 5th grade

Everybody remembers 5th grade.

My teacher was Mrs. Gunning at St Joseph Elementary in Dallastown, PA. She loved outlining.

We outlined everything. Our science books, our history books, sometimes even our math books. She couldn’t get enough of it!

“When am I ever going to use this?” I grumbled as I scribbled roman numeral after roman numeral in my marble notebook.

It turns out that a search-engine-optimized web page is set up exactly like a 5th grade textbook outline.

And if you arrange your pages using this template, Google will understand your content more easily and you’ll boost your rankings.
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10 Tips for Every Web Designer

November 13th, 2008 posted by Josh Lasdin 12:08PM | View Full Story

After attending a few web design conferences this year (namely An Event Apart and Future of Web Design) I saw it fitting to put together a few tips that I’ve picked up, both technical and procedural. I feel these conferences have greatly changed my view on how websites are and should be created, and hope this list of tips can help strengthen my fellow web designers. So without further blabber, here they are:

web design photo

1. The Magic of 62.5

Let’s start off with an easy technical tip. If in your stylesheet you set the font size of your body element to 62.5% your text will render on most browsers (we’ll get to IE6 in a minute) as 10px. You might be saying, “10 pixels?? Why is that so special?.”

Doing this allows you to create fluid layouts out of practically any design. With a base value of 10px you can now set every measurement in your CSS in em’s. Have a wrapper container that needs to be 1000px?

Well, now you can set it to 100em and the browser will display it just as planned, but if a user decides to increase their text size, your entire layout will grow respectively, essentially creating a “page zoom” that doesn’t break your containers.

For an example of what this looks like, check out one of our recently launched mini-sites: Beaujolais Duboeuf. Below is the code that you can put into your CSS, including an IE6 rule to balance out all the browsers.

body { font-size: 62.5%; }
* html body { font-size: 10px; }

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A Rap about SEO and Web Design

June 9th, 2008 posted by Shawn Farner 12:08PM | View Full Story

I thought I’d share something with a little bit of humor today.  This is a rap about search engine optimization by The Poetic Prophet (also known as The SEO Rapper).  The video is called, “Design Coding” and the lyrics are below the video.  Enjoy!  Thanks to iJustine for finding this gem and GottaQuirk for the lyrics.

Your site design, the first thing people see.
It should be reflective of you and the industry.
Easy to look at, with a nice navigation
When they can’t find what they want it causes frustration
A click costs an action. To increase the temptation
Use appealing graphics that create motivation
You have animation please use in moderation
‘Cos search engines can’t index the information

Display the logo of all associations
Highlight your content; therefore that’s an obligation.
Create clean design; you can use some decoration
But try to prevent any client hesitation
Every page that they click should provide an explanation
Should be easy to understand like having a conversation
Create a site style you can use your imagination
But make sure you use correct colour combinations
Do some investigation, looks at other organisations
But don’t duplicate or you might face a litigation
You done? Congratulations start construction

Move into production, please follow these instructions:
Your photoshop functions, slice that design
Do you layout with divs make sure there is a line
Please don’t use tables even though they work fine
When it come to indexing they give searchers a hard time
Make it easy for spiders to crawl what you provide
Removed font type, font colour and font size
No background colours, keep your coding real neat
And tag your look n feel on a separate style sheet
Better results with XMl and CSS,
Now you making progress, a ‘lil closer to success
Describe you doc type so the browser can relate
Make sure you do it great or it won’t validate

Check in all browsers, I do it directly
Gotta make sure that it renders correctly
Some use IE some others use flock
Some use AOL, I use Firefox
Title everything including links and images
Don’t use italics, use emphasis
Don’t use bold please use strong
Cos if u use bold that’s old and wrong

You use CSS your page should load quicker
Your client’s satisfied like they eating on a Snickers
They stuck on ur page like you made it with a stickers
And then they convert now that the real kicker

Make u a lil richer, your site a lil slicker
Design and code right man I hope you get the picture
What I’m telling you is true man it should be a scripture
If it’s built right you’ll be the pick of the litter
Everyone will wanna follow you like twitter

Competition will get bitter
You will shine like glitter
If you tryna grow; your company will get bigger
Design and code right man can you get with it?

31 Must-Have Tools for Championship Bloggers

June 6th, 2008 posted by Xander Becket 12:08PM | View Full Story

Photo thanks to cw3283.

Great blogging is hard.

You have to be pretty knowledgeable about your topic, write really well, and make your blog posts look great too. On top of that, you’ve got to read, comment, and converse daily with your online peers to get into your niche.

Rough life right?

To give you some relief, here’s the stuff that’s made my blogging addiction a little more manageable. Enjoy!

More Search Options (Not Just Google)

Free Images

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