Shopping carts and e commerce websites are created with the purpose of being user friendly. User friendly does not always mean that it is search engine friendly. Finding the best e commerce software that is both user and search engine friendly will provide your visitors with what they need to make purchases, while giving the search engines what they need to maximize your organic search engine rankings. …View Full Story
When achieving top search engine rankings in Google are important to you, you will want to ensure that your site does not have problems with duplicate content. Below are some ways to identify duplicate content and how to keep it from diluting your website’s theme. …View Full Story
January 2nd, 2009 posted by Xander Becket 12:08PM | View Full Story
Whenever a client asks us why we do the things we do (especially when it comes to ranking their website on search engines), most of the time it’s unreasonably difficult to explain. Link building is especially frustrating.
To understand the importance of building links, you have to understand how Google works, and to understand how Google works you have to understand how the internet works, and to understand how the internet work…
You get the idea.
It turns out the best way to demonstrate how Google ranks pages has been staring me in the face for 6 months.
Projected U.S. Search Marketing Spending Growth (5 Year)
June 26th, 2008 posted by William Craig 12:08PM | View Full Story
Forrester Predicts Substantial Growth for Search Marketing Industry. If you’re not currently utilizing search marketing, you’re competition is probably beating you to the punch.
June 9th, 2008 posted by Shawn Farner 12:08PM | View Full Story
I thought I’d share something with a little bit of humor today. This is a rap about search engine optimization by The Poetic Prophet (also known as The SEO Rapper). The video is called, “Design Coding” and the lyrics are below the video. Enjoy! Thanks to iJustine for finding this gem and GottaQuirk for the lyrics.
Your site design, the first thing people see. It should be reflective of you and the industry. Easy to look at, with a nice navigation When they can’t find what they want it causes frustration A click costs an action. To increase the temptation Use appealing graphics that create motivation You have animation please use in moderation ‘Cos search engines can’t index the information
Display the logo of all associations Highlight your content; therefore that’s an obligation. Create clean design; you can use some decoration But try to prevent any client hesitation Every page that they click should provide an explanation Should be easy to understand like having a conversation Create a site style you can use your imagination But make sure you use correct colour combinations Do some investigation, looks at other organisations But don’t duplicate or you might face a litigation You done? Congratulations start construction
Move into production, please follow these instructions: Your photoshop functions, slice that design Do you layout with divs make sure there is a line Please don’t use tables even though they work fine When it come to indexing they give searchers a hard time Make it easy for spiders to crawl what you provide Removed font type, font colour and font size No background colours, keep your coding real neat And tag your look n feel on a separate style sheet Better results with XMl and CSS, Now you making progress, a ‘lil closer to success Describe you doc type so the browser can relate Make sure you do it great or it won’t validate
Check in all browsers, I do it directly Gotta make sure that it renders correctly Some use IE some others use flock Some use AOL, I use Firefox Title everything including links and images Don’t use italics, use emphasis Don’t use bold please use strong Cos if u use bold that’s old and wrong
You use CSS your page should load quicker Your client’s satisfied like they eating on a Snickers They stuck on ur page like you made it with a stickers And then they convert now that the real kicker
Make u a lil richer, your site a lil slicker Design and code right man I hope you get the picture What I’m telling you is true man it should be a scripture If it’s built right you’ll be the pick of the litter Everyone will wanna follow you like twitter
Competition will get bitter You will shine like glitter If you tryna grow; your company will get bigger Design and code right man can you get with it?
