Looking for Internet Marketing Services in Washington DC?
With 85% of Internet users finding new websites on a regular basis by using search engines, researches have found that search is now the most popular activity on the Internet. Because of this, for many businesses in Washington DC, SEO (otherwise known as search engine optimization) has a huge potential benefit.
For any business, especially one in a highly competitive market like Washington DC, Internet marketing services will drive huge numbers of visitors to your website to check out products or services for a fraction of the cost of traditional advertising. Internet marketing in Washington DC can also deliver a better ROI than broadcast or print ad media. Basically, DC Internet marketing has the potential to grow your business enormously.
Believe it or not, you have at your fingertips the most cost-effective means of reaching out to your potential customers in history: SEO.
Instead of wasting your limited resources on costly banners or low-ROI ads, it’s far more cost-effective to use Internet marketing to send motivated visitors to your site. The idea is that people who are researching your industry in your area are far more likely to contact you to become customers than people who see your commercials on television. Implementing Internet marketing in Washington can even bring you more customers than other media too — that's what we'd call a win-win.
What Should an Internet Marketing Company Do?
Before working toward acquiring guaranteed search engine rankings for a Washington DC Internet marketing campaign, a company like WebpageFX can take care of the following factors for you. These are the crucial elements of SEO.
If any of the SEO companies in Washington DC that offer quotes to you are not also offering these services, you should consider finding someone else. Without these crucial services, your site will never rank highly in search engine results, convert targeted traffic into leads or paying customers, or get the kind of exposure you need to become a national brand. You need an Internet marketing firm around Washington DC that knows how to handle every detail.
Researching Effective Keywords
Any Internet marketing firm should start by researching the keywords that your potential customers use to find your products or services. Those keywords are incredibly valuable to online marketing in Washington DC, and a good SEO firm will be able to craft a marketing strategy with those keywords as the foundation.
To increase your traffic, conversions, and sales, your website needs to be optimized for the most effective keywords. If no one is searching for the keywords you optimize, all your time is wasted, especially in a field as competitive as Washington Internet marketing.
Optimize your page to get a top ranking
These days, valuable information on your site's link popularity is crucial for accomplishing successful web presence. For example, we’ve optimized this page for "Washington DC Internet marketing," "Washington DC SEO," and "DC Web Design." If we did our job, that’s why you’re reading this right now! Neat, right?
Optimization includes more than including keywords. It may involve speeding up your website, because both search engines and users prefer sites that load faster. It may involve doing research and testing to determine why users are leaving or "bouncing" from your website at a certain rate. And it may involve testing even very small elements to increase the time they spend on your site.
SEO, or search engine optimization, is an ongoing practice. It never stops. By investing in a monthly SEO plan, you're investing in the ongoing success of your website.
Obtain quality links to your site
This is perhaps the most important way to build a website's authority, which is an important factor in the way Google and other search engines rank your site. Internet marketing companies should build or outreach to obtain links to your site from other high quality websites, increasing your authority and driving new traffic and awareness.
If you are working with a firm that says they will build hundreds of links for you per month, or says they will buy links, you should be wary. Buying links can cause your site to be penalized and removed from search engines. And building links at an unnatural rate can result in the same thing—not to mention very low quality traffic coming to your site.
Optimize Your Copywriting
Finally, a leading Internet marketing company should be offering to optimize any existing copywriting you have for SEO keywords and phrases identified early on in the process, ensuring that all your site's content is fully optimized. However, the content should remain readable and relevant to readers and visitors.
Your site isn't there just to rank—it has to entertain and convince visitors to do something, too! So your copywriting must be a healthy mix of keyword-rich and enagaging for visitors. A good SEO agency will know how to write this, or how to update your existing copy to accomplish this goal for you.
Guaranteed SEO Strategies from WebpageFX
With the Internet marketing packages offered by WebpageFX, you get guaranteed SEO strategies that have a high return on investment! With us, you'll receive:
- All the vital tools needed to revitalize your Internet marketing along with one of the most comprehensive SEO packages
- Top-of-the-line keyword research that selects top keywords for your site in order to snag the most qualified visitors
- In-house expertise that is up-to-date with the search engines and all of Google's policies and TOS changes
- Extensive research to ensure that your site is optimized for the right keywords both now and in the future as needs and consumer expectations change
At WebpageFX, all of our SEO packages include a guaranteed number of keywords on the first page of Google in the first year of service. If we don't accomplish this goal for you, we'll refund your initial campaign investment. That's right: we'll get your keywords ranked, or we'll refund your money. That's how confident we are in our services.
If you're ready to learn what sets us apart from others offering Internet marketing services in Washington DC, contact us today. We'll be happy to discuss how we can use our award-winning SEO services to set your site apart from your competition, and increase your profits and presence online in a real, effective way.
Ready to work with the best online marketing company the DC area has to offer? Call 888.601.5359 or contact us today to start your customized Internet marketing campaign!