Email Marketing Pricing & Electronic Newsletter Optimization
A consistent email marketing campaign that offers your customers value-added information can help you stay at the forefront of your customer's minds. A custom email marketing campaign managed by our globally-recognized team of email marketing strategists can:
- Promote brand loyalty and brand recognition among email newsletter subscribers
- Encourage previous, current and potential customers alike to visit your website and make a purchase through effective brand messaging
- Facilitate increased open rates and click-through-rates through the use of compelling messages and unique designs
Speak with a Consultant View Pricing Packages
A well-designed and well-executed email marketing message reminds prior and existing customers, as well as potential customers, to visit your website and gives them the incentive to do so. At the heart of any successful email marketing campaign is customer retention and relationship building, and we configure every email marketing campaign with that end goal in mind.
By staying at the forefront of your customers' minds, you significantly increase the likelihood that when it comes time for your email recipients to make a purchase, they will choose you over your competitors. As one of the top email marketing companies in the nation, WebpageFX knows how to get—and keep—your brand into the heads of your customers, and it starts with strong email marketing campaigns.
To see how the prices of email marketing services can fit into your budget, check out our email campaign pricing below.
Fully Managed Email Marketing Services Pricing
|Monthly email content written by WebpageFX||Up to 200 Words
(1 article included)
|Up to 500 Words
(Up to 2 articles)
|Up to 800 Words
(Up to 3 articles)
|Campaign & target strategy||✓||✓||✓|
|Creative theme development||✓||✓||✓|
|Copywriting for emails||✓||✓||✓|
|Design edits for each email||✓||✓||✓|
|Coding of emails||✓||✓||✓|
|Website signup implementation||✓||✓||✓|
|Split testing subject lines||✓||✓||✓|
|Day and time parting (determining which days/times perform best)||✓||✓||✓|
|Testing of emails on 24 mail clients||✓||✓||✓|
|Distribution of emails||✓||✓||✓|
|Database list pruning||✓||✓||✓|
|CAN-SPAM Act checkup||✓||✓||✓|
|Landing page implementation||✓||✓||✓|
|Monthly/Quarterly lead generation reports||✓||✓||✓|
|Email metrics real-time login||✓||✓||✓|
|Split A/B landing page testing||✓||✓|
|List split testing||✓||✓|
|Online campaign project management||✓||✓||✓|
|Unique image-based email design for every email
|Additional $125 per month||Additional $175 per month||Additional $225 per month|
|Custom Unsubscribe Page - Provide Offer/Incentive for Staying Subscribed (Optional)||$300 one time||$300 one time||$300 one time|
|Custom Exit Intent Pop Up to Capture Email Addresses (Optional)||$500 one time||$500 one time||$500 one time|
|Rented target lists||By Quote||By Quote||By Quote|
|Initial mobile & desktop optimized template (Fully responsive)||$899 one time||$899 one time||$899 one time|
|Can send in any email platform you choose (ie myemailFX, MailChimp, Constant Contact, etc.)||✓||✓||✓|
|Quarterly Send Option - 4 per year (Monthly cost changes to quarterly)||✓||✓||✓|
|Monthly investment:||$300 a month||$500 a month||$750 a month|
|Email send fees (if using myemailFX):||$0.03 per recipient||$0.03 per recipient||$0.03 per recipient|
|Need more information? Call Us: 717-609-1553||Sign Up||Sign Up||Sign Up|
Fully managed email marketing is exactly what it sounds like — we do everything you need to run a successful email marketing campaign!
That includes writing the emails, adding engaging elements, and tracking the results, and you never have to lift a finger. You'll also have complete access to our data and strategies so you can have the final decision for what happens to your business.
Partially Managed Email Marketing Services Pricing
|Email distribution schedule||Quarterly
(4 emails a year)
(12 emails a year)
|Campaign & target strategy||✓||✓|
|Creative theme development||✓||✓|
|Copywriting for emails||Provided by client||Provided by client|
|Design edits for each email||✓||✓|
|Coding of emails||✓||✓|
|Website signup implementation||✓||✓|
|Split testing subject lines||✓||✓|
|Day and time parting (determining which days/times perform best)||✓||✓|
|Testing of emails on 24 mail clients||✓||✓|
|Distribution of emails||✓||✓|
|Database list pruning||✓||✓|
|CAN-SPAM Act checkup||✓||✓|
|Landing page implementation||✓||✓|
|Monthly/Quarterly lead generation reports||✓||✓|
|Email metrics real-time login||✓||✓|
|Split A/B landing page testing||✓|
|List split testing||✓|
|Online campaign project management||✓||✓|
|Unique Image-Based Email Design for Every Email
|Additional $125 per quarter||Additional $125 per month|
|Custom Unsubscribe Page - Provide Offer/Incentive for Staying Subscribed (Optional)||$300 one time||$300 one time|
|Custom Exit Intent Pop Up to Capture Email Addresses (Optional)||$500 one time||$500 one time|
|Rented target lists||By Quote||By Quote|
|Initial mobile & desktop optimized template (Fully responsive)||$899 one time||$899 one time|
|Can send in any email platform you choose (ie MyEmailFX, MailChimp, Constant Contact, etc.)||✓||✓|
|Investment:||$200 per quarter||$200 per month|
|Email send fees (if using MyEmailFX):||$0.03 per recipient||$0.03 per recipient|
|Need more information? Call Us: 717-609-1553||Sign Up||Sign Up|
Partially managed email marketing services are great for when you want to regularly reach out to your customers or prospects. You also create the content of each email so you can directly speak to your customers and prospects for the best possible results. Aside from that, we take care of everything else.
If you want, we'll also test the emails that go to your recipients so we can see what kind of content, formats, and headlines appeal to your recipients the most. Once we identify the common elements that drive people to your site, we'll use them more so you can enjoy more success.
We can even track phone calls that customers make to you as a result of your emails. That way, you can get as much information as you need from one comprehensive service.
MyEmailFX (Email Marketing Software) Pricing
|Distribution Cost||$5 per blast|
|Branded responsive email marketing template development||$899|
|Campaign support or assistance||$95 an hour|
|Need more information? Call Us: 717-609-1553||Sign Up|
At WebpageFX, we developed our own proprietary email marketing software that's perfect for growing your business. It not only sends your emails to full lists of recipients, but also mitigates the cost of email blasts to maintain a positive ROI for your company.
MyEmailFX includes loads of different features that help you track your emails and refine your marketing strategy, and we're confident that it'll give you the competitive edge you need to succeed. The small email blast cost is an added bonus to all of the other helpful features you have in one convenient location.
MyEmailFX reports essential data on each email so you can detect trends, consistencies, and preferences in your audience. The more you see, the more you can implement in later strategies for more success!
Email Marketing Services from WebpageFX
Just like website design, email marketing design has a set of best practices. At WebpageFX we understand what it takes to run an effective email marketing campaign. In our experience, we have successfully executed multitudes of email marketing campaigns, and we know what causes recipients to click through and what causes them to unsubscribe.
We offer a variety of email marketing services pricing because we know each company has a different budget. That way, you can pick a package with the newsletter design cost that works for you. Our competitive email marketing services price and included features help us tailor your email campaign.
WebpageFX can manage your email marketing campaign through the design, development and deployment stages. A few of the standards and best practices we follow when designing emails include:
Email Message Design and Testing
We will work with you to create an email design that is not only consistent with your branding, but likewise garners attention and compels recipients to act. Although images make web pages more aesthetically pleasing, in a marketing email they should be used sparingly. If your entire message is contained within an image file, most recipients will see a large red X in place of your carefully-crafted message when they open your email. Incorporating text instead of images ensures that the majority of recipients can view your message immediately with little to no effort on their part.
When deciding whether or not to open a marketing email, the "from" name carries the most weight for recipients. An effective "from" tag communicates that the email comes from a trustworthy source (your company name, usually), while the "subject" line gives your recipient an incentive to open the email, in 60 characters or less.
Successful email marketing campaigns typically consist of announcements regarding the following:
- Sales and Clearance Items
- Coupon Codes
- New and Featured Products
Email Campaign Scheduling
Once an email marketing service provider establishes your email list through sign-ups on your website, your emails should be sent on a regular (but not too frequent) schedule and provide your recipients with valuable content they will find interesting and keep them wanting more.
People read marketing emails across a wide spectrum of electronic devices including desktop computers, laptops, smart phones, tablets and even simple mobile phones.
A message that fails to take into account the various mediums through which people access an email runs the risk of hurting the reputation of the sender. If prospects cannot read your company's email effectively, they are more likely to unsubscribe from your list or block you with a SPAM filter. It is absolutely essential that you minimize the likelihood of this happening by testing your emails across the myriad of devices your customers are using. When you opt to have WebpageFX manage your email marketing campaign, we take care of this important task for you.
Just as the differences between devices can cause unwanted issues, individual email programs display messages in various ways.
Microsoft Outlook, Gmail, Yahoo! and proprietary email programs all have distinct standards for displaying an email message. For example, Microsoft Outlook and Gmail block all images by default while Outlook and Yahoo! Mail display each message in a preview pane, about 3 to 5 inches long, rather than the entire message immediately.
An optimized email message will ensure that the majority of your message can be read as easily as possible by every one of your recipients, no matter what email program they use.
How can you be absolutely certain that the email marketing campaign you're running is performing as well as it could be? By continually testing. At WebpageFX, we make decisions based on hard data, which we acquire through the use of split testing between two different landing pages. We are then able to better understand which landing page is the most effective when cited in a specific email message and tailor your emails accordingly.
Measure Your Email Marketing Success with Reporting
As with any marketing campaign, you want to know that the money you invest into an email marketing campaign is experiencing a return on your investment. At WebpageFX, we understand this need to justify your marketing spend, which is why we make it effortless for you to track all of the metrics you care most about with our comprehensive reporting system.
With the detailed reports provided in your dashboard, you will be able to determine who your most interested subscribers are, how many times each recipient opened each email, which links were clicked through, who bounced, who unsubscribed, and much more.
Choose WebpageFX as Your Email Marketing Campaign Manager
When you opt to have us manage your email marketing campaign for you, you can rest assured knowing your campaign will not only experience a consistent schedule, but that every aspect of your campaign is managed just as it should be. There's no need for you to worry when our experienced email marketing specialists are responsible for testing your emails, managing subscribers and interpreting lead generation data.
Whether you're interested in our bulk email marketing services or our MyEmailFX software, WebpageFX will prove to you why we deserve the title of "top email marketing agency." Contact us today to find out how we can turn your email newsletters into results-driven marketing messages that result in real clicks, leads, and sales.
Interested in our email marketing services? Call 888.449.3239 or contact us online today to get started.